24.05.2021

Communicate and coordinate – the key to successful vaccination campaigns

The German city of Krefeld wants to educate the population as best as possible about vaccination against Covid-19.

Impatient and sceptical citizens, the ongoing shortage of vaccines, constantly changing regulations that have to be rapidly implemented – these are some of the considerable challenges facing German municipalities in their vaccination campaigns. In its campaign, the City of Krefeld relies on communication and coordination. The concept has proven successful.